Guest blog: Researching what matters to charities and donors

ExecOfficer |

Dr Helen Owen, Research Consultant at Giving Evidence, introduces a new search for ‘unanswered questions’

Though both charities and philanthropy are long-established, the academic study of them is nascent but growing rapidly: new centres have been established in various universities in the UK and beyond in recent years. There is therefore an opportunity to ensure that academic research into charities and philanthropy focuses on the issues which, arguably, are of greatest value to the people it intends to influence: charities, institutional funders, and private donors. But does it do so?

Charity Futures, the new sector think tank led by Sir Stephen Bubb, is launching a major consultation to find out the unanswered questions or topics on which donors, funders and charity leaders most want more research to help them in their vital work.

This is intended to improve the transparency on how research topics are decided. Whereas to date the choice of research topics conducted in the voluntary sector has been largely driven and dominated by the academic community, the consultation is designed to stimulate more/better research of the type that charities, funders and donors would like to see, and thereby to inform and improve their activities.

The consultation, to be carried out by the consultancy Giving Evidence, will invite input from any charity, foundation, public or private donor in the United Kingdom. Through an open ‘crowd-sourcing’ process, including a series of focus groups in London, Edinburgh, Bradford, Manchester and Cardiff, the project will challenge the sector to tell it what research would be of most use.

This approach – of engaging the intended end-users of research in the process of deciding what should be researched – is relatively new to the charity and philanthropy sectors but has proven powerful in other sectors in terms of generating research focused on the issues most salient to its intended users.

The pioneering and rigorous consultation process that Charity Futures and Giving Evidence will be undertaking is based on a process created and used by the James Lind Alliance (JLA) which works in healthcare, to allow patients affected by particular conditions, their carers and doctors to identify and prioritise unanswered questions for further research. For example, the current research on cataracts is heavy on early detection and how to improve management; however, when patients and healthcare professionals were involved in a recent JLA priority setting partnership, the top priority question for this area was how can cataracts be prevented from developing? The potential implications of the findings from this consultation are that more research will be available into the areas that can improve the effectiveness of charities.

The consultation begins this month, with focus groups in May and June. The final conclusions of the study (due in May 2019) will be a prioritised list of research questions which donors and charities have raised. It will be published and available to anybody, including academics, researchers, research funders, donors, charities and policy bodies interested in charities and philanthropy.

The project is supported by a distinguished advisory group of funders, private donors, researchers, charity leaders and umbrella bodies.

If VSSN members have any networks of practitioners that would be interested in participating in the upcoming focus group discussions, please contact Christopher Penny (Christopher@charityfutures.org) for further details and invitations.